Samsung closes the gap on HP

Samsung closes the gap on HP in sales of Mono Laser Printers through distribution in top five Western European marketsFind out more

26th September (London, UK): According to CONTEXT’s Distribution Panel in the top five Western European markets*, unit sales and revenue of Single Function Laser Printers both declined by -24% year-on-year in August. All five countries saw the lowest monthly sales for the category for over a year.

Despite August being a poor month for most vendors, Samsung saw a +7% growth in sales of monochrome devices, to increase its market share to 27%, closing the gap on market leader HP to 6 percentage points in the category.

* Germany, UK, France, Italy, Spain

Data Source:

CONTEXT Research Updates are drawn from CONTEXT’s range of data services which include SalesWatch Shipments (quarterly vendor sell-in), SalesWatch Distribution (weekly distributor sell-through), SalesWatch Total Indirect Market (monthly reseller, retailer, etailer sell-out) and PriceWatch (List, Trade, Street and Promotion pricing).


Established in 1983, CONTEXT is the largest independent specialist business and consumer technology research company in EMEA, providing sales tracking and competitive analysis on technology markets and channels for the vendor, user and analyst communities.


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